Automotive Trade Media CAPE
Launched in January 2024 in response to the lack of a regionally focused, industry-specific media platform, Automotive Trade Media CAPE has established itself as a trusted communication channel connecting automotive businesses, service providers, suppliers and enthusiasts across the province and beyond.
Automotive Trade Media CAPE was initiated to fulfil a clear gap in the Western Cape automotive industry: the need for a dedicated, independent platform that gives the industry a strong, unified voice.
Our Mission
The publication serves both trade professionals and automotive enthusiasts, covering the full spectrum of the automotive sector — from vehicles, trucks and motorcycles to detailing, mechanical services, auto refinish, accessories and specialised automotive solutions.
If it’s automotive-related, Automotive Trade Media CAPE covers it.
What We Do
Our core objective is to connect businesses, suppliers, service providers and enthusiasts through relevant, high-quality editorial content that informs, promotes and drives real business opportunities.
The Western Cape automotive sector encompasses thousands of businesses across multiple sub-sectors, including mechanical repair, refinishing, parts distribution, vehicle sales, motorcycles, 4×4 services and specialist manufacturing. Despite the size and diversity of the industry, there has historically been no dedicated regional publication providing:
Editorial Content
Consistent trade-focused editorial content covering all aspects of the automotive industry.
Targeted Distribution
Direct distribution into relevant businesses across the Western Cape automotive sector.
Equal Visibility
Equal exposure for both established brands and emerging enterprises in the industry.
Automotive Trade Media CAPE fills this gap by offering a central, credible platform that speaks directly to the industry.
